Examining the Insurance Industry's Role in the High-Quality Development of "Healthy China"

Weiren Cen

doi:10.61187/mi.v2i2.123

Authors

Weiren Cen
wrcen@stu.gxnu.edu.cn
School of Economics and Management, Guangxi Normal University, Guilin, China

Keywords:

Insurance industry, Healthy China strategy, Health insurance, Collaborative models, Development challenges

Abstract

This study investigates the role and challenges of the insurance industry in the high-quality development of "Healthy China." This study begins by outlining the background and objectives of the Healthy China strategy. Subsequently, through a literature review and case analysis, it explores the historical roles and development of the insurance industry in the healthcare domain, as well as its positioning and responsibilities within the Healthy China strategy. The study further analyzes the practical engagement of the insurance industry in the construction of Healthy China, including innovations and promotions of health insurance products, and collaborative models between insurance institutions and healthcare services. Additionally, the study identifies challenges faced by the insurance industry in contributing to Healthy China, such as market development bottlenecks and issues related to product design alignment with market demands. Finally, drawing from case studies, this study proposes recommendations to enhance the penetration and coverage of insurance products, strengthen collaboration between insurance and healthcare institutions, and innovate insurance products and service models, outlining future development prospects for the insurance industry in contributing to Healthy China.

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